DVD Deathwatch: Sales Were Down 20 Percent

DVDs are one step closer to extinction if the numbers of the recent Hollywood trade group in all measures. DVD sales in the U.S. fell 20 percent during the first three months of 2011 compared to the same period last year, according to a report on the Digital Entertainment Group. The group blamed the fall timing of Easter and the little blockbuster DVD release in early 2011 compared with the four major DVD debuts in early 2010.

Perhaps trying to belittle the importance of the DVD to drop, the group also said that while the decline in DVD sales, people still loved their records. sector organization, recently cited the NPD report, which said that 75 percent of Americans still prefer DVD and Blu-ray on the alternative methods of display.

It is not difficult to see why Hollywood studios would be afraid of losing their money from DVD cows. Even after falling 20 percent, DVD sales accounted for more than 2 billion dollars in revenue for the quarter. Buy digital and video on demand (not including streaming), in comparison, has introduced a little over $ 600 million. Subscription and streaming services, leasing accounted for about $ 700 million.

Overall, home entertainment, spending declined by about 10 percent in the first months of 2011 compared to the same period last year

While DVD sales have been plummeting, and leisure and entertainment options are gaining popularity. Subscription and streaming services like Netflix has increased by 33 percent during the same period last year, the digital download purchase (what business groups called "electronic sell-thru") increased 10 percent and video services at the request of cable providers have increased by 8 percent.

While sales are declining, the DVD is still holding the comparison with the line rental and streaming services such as iTunes, Amazon, Netflix and Hulu. DVD rental kiosks, for example, repackage, grew by 30 percent, and the Digital Entertainment Group says DVD sales in the second quarter of 2011 already 20 per cent compared to 2010. Blu-ray is also a great fun group expects Americans to spend more than $ 100 million Blu-ray 3D in 2011.

HDTVs Blu-ray larger than

Nearly 30 million American homes now have Blu-ray hardware sitting in their recreation centers, and entertainment group. But considering that there are over 116 million households in the country, 26 percent penetration of Blu-ray is not as impressive.

Especially if you compare the popularity of HDTV adoption of Blu-ray. In November, Nielsen said 56 percent of American households now have HDTV. So a high-definition viewing is great, but Blu-ray is not.

While most Americans do not see Blu-ray, this type of high-definition content they see? The choice of HD cable perhaps? Maybe the HD movie rentals online are more popular, thanks to Internet-connected TVs and set top boxes like Apple TV and Roku? Or perhaps most Americans have no idea how to get a true picture of HD on their TV. My money is on option number 3, how about you?